Trading Right Entitlement Certificate (TREC) Holder of Pakistan Stock Exchange Limited
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Who We Are
Fairtrade Capital Securities (Pvt.) Ltd. incorporated in June 2007, previously we were known as individual member, Muhammad Hussain Adhi (from July 2000 to May 2007). Muhammad Hussain Adhi has three decades of Experience in share trading business and he is a well known person in this field.

Fairtrade Capital Securities (Pvt.) Ltd. is TREC Holder of Pakistan Stock Exchange. We are also registered with the Securities and Exchange Commission of Pakistan to provide securities brokerage services. The company is amongst the most prominent domestic Brokerage houses in Pakistan. We have a decade long experience in the brokerage business. We have been providing premium quality financial services to our esteemed clients since 2000. In terms of market share, Fairtrade is ranked high in the top tier of Equity brokers. We have our Corporate Headquarter at Karachi, and a branch office in Lahore through which we provide our clients with trading access to the PSX.
Our activities encompass the following areas:
  • Equity brokerage.
  • Financial and economic research.
Our Mission
Our Mission is to be recognized by our clients as their most valued and trusted financial advisor by providing them the financial solutions which precisely meet their requirements.
Our Vision
To become the number 1 brokerage firm for all retail, institutional and international investors, investing in Pakistan’s stock markets.
Our Corporate Objective
The Management of Fairtrade Capital Securities (Pvt.) Limited pledges to provide world class financial services to the satisfaction of its institutional and individual clients, to ensure our commitment effectively, efficiently and consistently we endeavor to:
  • Implement clear management policies and standard operating procedures for quality and risk management.
  • Provide quality services with excellent front office and back office execution to all our clients and quality system automation with best of information technology.
  • Encourage and train all employees continuously.
In addition, all employees of Fairtrade Capital Securities (Pvt.) Limited are made conscious of quality and are committed to total customer satisfaction
Name of Auditor

Pakistan Law Associates
Suite No. 51,
Second Floor, Hajvery Complex,
2-Mozang Road, Lahore
PH: 042-37353696

Details of Statutory Auditor

M/s. Aslam Malik & Co. Chartered Accountants
Suite # 18-19, First Floor,
Central Plaza, Civic Centre, New Garden Town,
Lahore – Pakistan
Ph: 042-35858693, 35858694

Note: 1) Approved firm in Category C of State Bank of Pakistan’s Panel of Auditors (As on July 8, 2015)

2) Approved firm according to Satisfactory QCR rating by ICAP (As on April 15, 2015)

NCB Auditor Details

M/s. Tariq Abdul Ghani Maqbool & Co.
Chartered Accountants
71-C 3, Gulberg-III, Lahore
Ph: 0423-5759501-3

Details of Registered Agents

1)   Asad Ali S/o Ghulam Fareed
ARK – 936
Ph: 042-36309435

Head Office Address

Room # 708-709, 7th Floor
Pakistan Stock Exchange Building
I.I., Chundrigar Road, Karachi
Ph: 021-32422992,
Fax: 021-32428552

Branch Office Address

Room No. 404, 4th Floor
Lahore Stock Exchange Building,
19, Khayaban-e-Aiwan-e-Iqbal,
Lahore - 54000, Pakistan
Ph: 042-36309435
Fax: 021-32428552

Why Fairtrade Capital Securities?
The first step towards investing in the stock market is finding the right stockbroker. Choosing the right broker is often the difference between investing success and failure. Your broker must help you profit from opportunities while guarding against market risks. Therefore, while choosing your broker, we recommend that you look for the following qualities:
Efficient Execution
Once your order has been placed, you would wish to ensure that your broker executes it efficiently. By that we mean buying or selling the quantity you want at the best possible price. Efficient execution requires a combination of sharp dealing skills and market intelligence, at Fairtrade we provide both of them.
Large client base
Fairtrade' brokerage services cater to local and foreign institutional clients such as mutual funds, unit trusts, investment banks, insurance companies, brokerage firms, and selected individuals. We have established ourselves as a premier brokerage house in the Pakistan market on the strength of swift and transparent execution capabilities.
Brokers are often faced with conflicts of interest between their own trading positions and their clients' orders. Thus trading integrity is vital if you are to receive the best possible prices from your broker. At Fairtrade you need not to worry about this issue as our prime focus is always on the clients.

Quality of Human Resources
The success of a financial services company rests on the quality of its people. To deliver the quality of service that you as a client are entitled to, a broker must employ the best human resources available. At Fairtrade you will be cared for by a team of experienced, dedicated professionals, with a commitment to excel at what we do. Our team consists of highly experienced and qualified staff including MBA and B.COM. Recently our staff also started training with Institute of Capital Markets (ICM). Each one of us at Fairtrade, therefore, works at building long-term relationships, based on winning the trust, confidence and loyalty of our clients.
Client Confidence is our key concern
At Fairtrade, we recognize that client confidence is the foundation of our business. We apply rigorous internal procedures to avoid potential conflicts of interest, and ensure that our actions are always underlined by transparency.

We serve you at our level best.

With the traditional method of trading the investor is totally dependent on the trader. Even after instructions have been given to the trader he is not necessarily sure if the order has actually been placed and the order priority can also be compromised. But Online Trading has made stock trading simpler, faster and transparent. Fairtrade Provides to its clients latest platform of online stock trading, which is known as Fairtrade-Trade Cast. It enables investors to trade at the Pakistan Stock Exchange using their computer from anywhere. Some salient features of Fairtrade-Trade Cast platform are:
Universal Access
Fairtrade-Trade Cast provides Universal Access to Stock Trading Accounts via Internet. This means clients can access this trading software anywhere in the world.

Instant Access
In the financial world time is money and every millisecond counts. Through Fairtrade-Trade Cast Instant Execution and Confirmation of Stock Trades are possible and investors can stay ahead of the game.
Security & confidentiality are must important features of any online trading softwares. At Fairtrade-Trade Cast, we provide Confidentiality of all Customer Transactions. And investors can trade with a peace of mind.
In Fairtrade Online Trading platform, Equal Order Priority is given to all the clients irrespective of the order size.
Portfolio Updates
Real Time Portfolio Updates are available in Fairtrade-Trade Cast platform. Investors can create and track your their portfolio or create stock watch list. Stock prices get updated in real time during trading hours.
Off Hour Trading
Fairtrade-Trade Cast also provides the off hour trading facility through which Fairtrade-Trade Cast customers can place their orders in advance for the upcoming session.

You need not worry about the safety of your account, it's completely secured to trade from Fairtrade-Trade Cast.
Every client is provided with a User Name and Password with encryption which provides the highest level of security. Fairtrade-Trade Cast doesn't store the session's details. So, each time the user wants to log on to the application, he has to enter his User Id & passwords. This enhances the security rigidity.
Total Control
With Fairtrade-Trade Cast you can have more control on all your transactions. You can decide exactly at what price and time you wish to buy, down to the fraction of a second, as well as change your order whenever you feel like.
No waiting on the phone or having to go in person to a branch. Fairtrade-Trade Cast is more flexibility in terms of being able to see what options are available to you and scan the market.
To ensure maximum transparency, An SMS for every trade confirmation is sent on Mobile Phones of the clients. This SMS Trade confirmation carries the rate at which the trade takes place along with the brokerage rate/ commission rate.
Keeping in view the technological advances in Stock Trading, we have provided Mobile Trading option to all our clients. Our Mobile Trading software can perform all the activities which online Trading Software can perform.
For this purpose we use Pero which is the next generation mobile trading platform. Pero is a mobile based application which allows you to trade from your mobile phone anywhere, anytime. This application will give you to trade on the go, check your portfolio and account details, get live streaming data of market updates, indices updates, stock quotes and much more.
Our Mobile Trading Software supports all Android and Symbian enabled mobile phones. It also supports Blackberry OS 5.0 & above version.
To take a prudent investment decision, role of research and analysis cannot be ignored. At Fairtrade, we regularly update our clients on macroeconomic, stock market and sector trends through our daily briefings and other periodical research publications.
Clients are also provided with timely recommendations on individual stock prospects. Our research advice is based on a continuous and detailed evaluation of economic indicators, industry and company specific information.
Our research advice is available to all our clients free of cost.

Research & Advisory Services
Our research advice is available to all our clients free of cost. Our research services include the followings:
We have not advertised our Business in Print or Electronic Media.
Data Analyzer
Our Data analytic reports on Equities, Commodities, Economics, Fixed Income and FX, sourced from publicly available data.
Economic Data
Instances include Inflation, GDP, M2, Employment and other economic indicators for Pakistan and global economies. Sourced from publicly available data.
Financial Statements
We maintain an extensive data base of financial statements of all the listed companies on Quarterly and Annual basis. Records are kept in PDF formats. Sourced from respective companies.
Relative Measures
Leading and Lagging data on P/E, P/S, P/B and other relative valuation measures on all listed equities.
News Tracker
Fairtrade provides news and analysis reports, to take better investment decisions.
Consultancy services
Fairtrade also provides research and consultancy services in areas such as finance, industry, trade, macro and micro economic policies.
Stock selection
Along with market timing, stock selection is a key part of the investment process. Fairtrade helps its clients to locate hidden stock values that the rest of the market has overlooked.
Market timing
Volatile emerging stock markets are often driven by a herd instinct, with investors stampeding in or out at the same time. Fairtrade's Quality research provides investors the ability to anticipate market trends well in advance, and thus stay ahead of the herd. Macro economic forecasting, technical analysis capability and early market intelligence are essential requirements for this purpose which Fairtrade provides very efficiently.
Help Desk
To address investors’ / sales desk queries Fairtrade provides Macro and Sector Alerts are powered based on own sources in different industries, news reporters, Newspapers, news agencies (such as Dow Jones Newswire) and Bloomberg.

Technical Analysis
Technical analysis is a security analysis methodology for forecasting the direction of prices through the study of past market data, primarily price and volume. Technical analysts do not attempt to measure a security's intrinsic value, but instead use charts and other tools to identify patterns that can suggest future activity.
Technical analysts believe that the historical performance of stocks and markets are indications of future performance.
At Fairtrade, we cover all the traded stocks for technical analysis. Technical Analysis is also available for all Market Indices. Technical Analysis is updated on daily basis.
Fundamental Analysis
Stock analysis and research involve many different methods and techniques, but they all have one common goal: to help investors like you make sound decisions when trading. Fundamental Analysis is one such method that can help investors determine how to choose stocks for investment.
Fundamental analysis is a method that attempts to predict the intrinsic value of an investment. It is based on the theory that the market price of an asset tends to move towards its 'real value' or 'intrinsic value'.
At Fairtrade, we examine the company's financial data and operational status. The data examined includes earnings, sales, growth potential, debt, assets, management team, competition, and product line. So understanding and using fundamental analysis can be a powerful technique to help investors make more educated decisions when managing their money.
Fundamental analysis works by providing key metrics to traders to help them find stocks with the greatest potential for gains. There are various tools that traders use when employing fundamental analysis: Book Value, Return on Equity, Debt / Equity Ratio, G.P Margins, EPS, P/E ratio, and PEG ratio etc.

Macro Economic Analysis
Macro Economic Analysis entails predicting the market trends by analyzing current economic conditions, government policies and law & order situations.
Stock Traders gauge a country's economic state by examining macroeconomic indicators covering:

• Interest Rates Announcement
• Gross Domestic Product (GDP)
• Consumer Price Index (Inflation) and Sensitive Price Indicators
• Forex Reserves
• Foreign Portfolio or direct investment
• Balance of Trade Surplus or Deficit
• Government Fiscal and Monetary Policy

At Fairtrade, we cover all of the above economic indicators and keep updating our clients.

Head Office
7th Floor, Room No. 708 & 709.
Pakistan Stock Exchange Building,
I.I. Chundrigar Road, Karachi, Pakistan.
Ph: (021)32422992,
Fax: (021) 32428552
Email:  info@fairtradecap.biz

Branch Office
4th Floor, Room No. 403 & 404.
Lahore Stock Exchange Building, 19,
Khayaban-e-Aiwan-e-Iqbal, Lahore - 54000, Pakistan
Ph: (042)36309435,
Fax: (042) 36368526
Email:  info@fairtradecap.biz

Department Number Email Timings
Clearing & Settlement Dept.
Muhammad Rauf Butt
(042)36280848 rauf.butt@fairtradecap.biz 9:30 am to 04:30 pm
Accounts Dept.
Imran Khan
(042)36311456 imran091@gmail.com 10:00 am to 4:30 PM
I.T. Support Dept.
Muhammad Shahid
(021)32422992 shahid@fairtradecap.biz 9:30 am to End of Trading Hours
Equity Trading Dept.
Muhammad Farid
(021)32473582 m.farid@fairtradecap.biz 9:15 am to End of Trading Hours
Research & Compliance Dept.
Kamran Shehzad
(042)36309435 kamran.shehzad@fairtradecap.biz 10:00 am to 4:30 PM
Clearing & Settlement Dept.
Muhammad Rauf Butt
9:30 am to 04:30 pm

Accounts Dept.
Muhammad Faisal
10:00 am to 4:30 PM

I.T. Support Dept.
Muhammad Shahid
9:30 am to End of Trading Hours

Equity Trading Dept.
Muhammad Farid
9:15 am to End of Trading Hours

Research & Compliance Dept.
Kamran Shehzad
10:00 am to 4:30 PM




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Portfolio Analysis
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Investor Complaints
Investors Protection
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Complaint Cell
Pakistan Stock Exchange Limited
Stock Exchange Building, Stock Exchange Road,
Karachi-74000, Pakistan.
Office: (92-21) 111-001122
Fax: (92-21) 3241 0825, (92-21) 3241 5136
Email: info@psx.com.pk
Complaint Officer
Kamran Shahzad
Email: kamranstocks@gmail.com

How to Lodge a Complaint in Urdu
Lodging a Complaint
1. Number of customer grievances as on December 31, 2016 NIL
2. Number of customer grievances received during the Year NIL
3. Number of customer grievances redressed during the Year NIL
4. Number of customer grievances unresolved as on December 31, 2016 NIL
5. Number of customer grievances unresolved beyond three months of the receipt NIL
Add more reasons, if needed
Details of action(s) taken by the Exchange and the Commission against the Brokerage House
Reasons for Action (complaint-wise): NIL
1. NIL
2. NIL
3. NIL
Add more reasons, if needed
Add more reasons, if needed NIL
Financial Data
  1. Live PSX Announcement
  2. Archive

NOTE: Go to PSX website and see Companies Announcements sub menu in Announcements and Notices menu.

NCB Capital Balance Details
Net Capital Balance as on Amount
June 30,2015 Rs. 31,703,363
June 30,2014 Rs. 35,140,778
June 30,2013 Rs. 39,635,325
Financial Reports of the Company
Profit & Loss for the year ended Amount
June 30,2015 Rs. 4,037,908
June 30,2014 Rs. 12,129,036
June 30,2013 Rs. 27,139,754
Contact No.  

Mohammad Hussain Adhi

Mohammad Hussain Adhi is the Chief Executive and Nominee director of the company. Muhammad Hussain Adhi has three decades of Experience in share trading business and he is a well-known person in this field.

He currently holds 12.97% Shareholdings in the Company.

Kamran Shehzad

Mr. Kamran Shehzad is a MBA from University of Central Punjab. He Joined Fairtrade Capital Securities (Pvt.) Ltd. in 2010 as “Head of Research & Compliance”. Before Joining our company he has been working in MAHA Securities (Pvt.) Limited in the same capacity. He has more than ten years of experience in this field. He is currently serving the company as a director, Research and Compliance.

Mr.Kamran Shehzad is also serving as Head of Compliance in Pear Brokerage (Pvt.) Limited. He is also a member of ICM. He currently holds 0.05% Shareholdings in Fairtrade Capital Securities (Pvt.) Limited.

Muhammad Ashraf

Muhammad Ashraf is the major shareholder of Fairtrade Capital Securities (Pvt.) Limited. He is a well-known name in the business of stock exchange. He is also serving as chief Executive of MAHA Securities (Pvt.) Limited. He is also serving as a director of Pearl Brokerage (Pvt.) Limited. He is also Chief Executive of “Muhammad Ashraf Hussain Adhi” and individual member Broker of PMEX.

He currently holds 43.24% Shareholdings in the Company.

Muhammad Ashraf has a long experience:

Sr. Name of Organization Position Held From Till
1 M/s Javed Omer Vohra Incharge Settlement 1982 1991
2 M/s Aqeel Karim Dhedhi Working Partner 1992 1996
3 Muhammad Ashraf Hussain Adhi Individual Member 1997 2006
4 Lahore stock Exchange (G) Ltd. Director 1999 1999
5 Muhammad Ashraf Hussain Adhi Member National Commodity Exchange Ltd. 2003 To Date
6 MAHA Securities (Pvt.) Limited Chief Executive 2006 To Date
Pattern of Share holdings

S# Name % of shares Designation
1 Muhammad Hussain Adhi 12.97 Chief Executive / Nominee Director
2 Kamran Shehzad 0.05 Director
3 Ismail Yousaf 0.81 Shareholder
4 Muhammad Ashraf 43.24 Major Shareholder
5 Mrs.Farzana Ashraf 23.46 Shareholder
6 Mohammad Yaqoob 8.92 Shareholder
7 Muhammad Waseem 4.86 Shareholder
8 Danish Hussain 4.86 Shareholder
9 Adil Hanif 0.81 Shareholder
Jama Punji